Saturday, March 5, 2011

Analyzing The Commercial


1. There are several monks, all wearing the same outfit, minus from the child at the beginning. They are also all bald and vary in age. If you look at their foreheads, they have a werid symbol on it, which makes no sense until the end. The setting is in a shrine or temple in china. Most of the monks are either mediatating or training the boy to be a monk.

2. There is background music, throughout the whole commercial, then you hear a knock, door opening. After you hear the door shut, all you hear is the music for several moments, until you suddenly hear and deep hum. After the hum, you hear grunting, shoating and things breaking. After that you hear a bell toll very lightly in the background, then the opening of cans, drinking, and a satisfied sigh. Then you drums rumbling, singaling something is about to happen, a scream eurpts and you hear a crunch, then the music from before comes back on, along with cheering from several voices.

3. 1) The Pepsi company created this message
2) Music in the background, there is a child involved, and alot of karate surrounding the commercial, its similiar the movie, the Karate Kid.
3) People who don't like pepsi, don't like other culture's showing off the drink, don't understand the monks karate, or don't have kids.
4) The point of view is from the child, who wants to be a monk and he goes through several trials to become one of them.
5) This message is being sent because Pepsi wants to sell their product to anyone who will watch the commercial and buy the drink

4. I am not a fan of Pepsi, but this commercial caught my attention. I thought this commerical to be cute and funny. I thought it was cute because of the young boy, leaving home and going through alot of trails to become a monk, and funny because he crushed a Pepsi can with his head, and he became one of them.

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